picnic time

Whether at home or at work, it feels great to know you're appreciated, doesn't it? It feels even better when they throw you a big party!

That's where the company picnic comes in: many organizations use the relaxed atmosphere of a casual summer get together to thank their employees for all their hard work.

Harry's Fresh Foods took it a step further by holding their picnic at Oaks Bottom, a local carnival-style amusement park that reminds you of the good old days.

So yes, when Harry's asked me to design the invitation postcard using the "got soup? got fun!" tagline, I could taken inspiration from the carnival location using color fanfare, stars & stripes and even clowns. 

Instead I chose to keep it simple and understated, only hinting at nostalgia through use of typography. Because as we all know, sometimes less is more!

save the date postcard

This morning I picked up my samples of the save-the-date card for the University of Oregon's Pioneer Award Gala (a black-tie gala honoring leaders in our community) and I thought I'd share it with you here.

Since the event takes place in late spring, the color palette needed to reflect that freshness so we chose a warm yellow and cool silver combined with stately black (a more elegant interpretation of the bright yellow and green Duck colors).

The heavy cover stock has a wonderfully textural finish (Via Felt by Mohawk Fine Papers) and did a great job reproducing the fine serifs, small print, and other details.

This save-the-date was mailed as a postcard to save the cost of envelopes; this allowed us to explore some unique details for the actual invitation (think square and layered – more to come later!)