Friday, January 21, 2011

save the date postcard

This morning I picked up my samples of the save-the-date card for the University of Oregon's Pioneer Award Gala (a black-tie gala honoring leaders in our community) and I thought I'd share it with you here.

Since the event takes place in late spring, the color palette needed to reflect that freshness so we chose a warm yellow and cool silver combined with stately black (a more elegant interpretation of the bright yellow and green Duck colors).

The heavy cover stock has a wonderfully textural finish (Via Felt by Mohawk Fine Papers) and did a great job reproducing the fine serifs, small print, and other details.

This save-the-date was mailed as a postcard to save the cost of envelopes; this allowed us to explore some unique details for the actual invitation (think square and layered – more to come later!)

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